Kathryn Joy, co-founder of TC Success, works with marketing executives and business owners to help them translate their vision into winning marketing strategies, create integrated marketing plans, execute them effectively and analyze the results.
Having a broad base of online marketing experience including website design, search engine optimization, email marketing, online advertising and social media, Kathryn knows how to connect the dots and create a total strategy, program, and marketing platform that serves her client’s needs.
Kathryn is experienced at assembling winning marketing and technical teams that include staff, top 3rd party vendors and the best freelancers to apply expertise, breakthrough progress, and solutions to complex marketing challenges. She works with companies and marketing teams in a variety of roles from Strategist to CMO, to help create marketing strategies, program initiatives, product launches, forecasts or marketing platform expansion.
- Technical Project Management
- Website Development
- Search engine optimization campaign management
- SEM & other online lead generation programs
- Social media marketing strategies
- Email programs and strategies to optimize CLTV
- E-Commerce systems and optimization
- Landing page development & A/B Multivariate Testing
- Audience segmentation & database management
- Online marketing creative and program development
- Web analytics & campaign analysis
- Technical project management.
- Managing forecasts & budgets for positive ROI